Teach Your Craft

£200 or 3 monthly payments of £75

Teach Your Craft

Course

This course creation masterclass is an intensive online programme for those people serious about launching an online course in a creative subject. Learn with me, Susan Yeates over a 6-week period as I take you through my step-by-step process of creating and launching a profitable online course or monthly membership from your practical creative skills.

Join NOW

Always wondered how creatives get started with making and selling courses?

Well, look no further…

This special masterclass is a 6-week intensive programme for those people serious about launching an online course in a creative subject.

Each week you gain access to brand new video tutorials and planning worksheets explaining the process of e-course creation and asking you to take action. This is all about getting stuff done and working alongside me as I take you through the process step-by-step. I will open the doors of my own home studio to educate you into the art of making a career out of teaching online.

I will show you my exact process and methodology as well as sharing insider tips, techniques and of course technology!

Introducing

Teach Your Craft

An easy step-by-step programme that takes all the guesswork out of teaching your art skills online.

** This is a 6 week programme, with a 1-week implementation week in the middle**

Start your own online education business

Learn how to create your online course in just 6 weeks

This is NOT simply an online course – this is a comprehensive and carefully structured programme for people serious about launching a profitable creative course or membership.

This is all about creating good quality educational courses that your students will LOVE and one that doesn’t take you forever to create.

This programme gets straight to the heart of the process of course creation and by the end of the 6 weeks you will either create your first course or have a clear plan and timeline for doing so.

Week by week breakdown

Here's what you get

A 6-week guided programme with weekly video tutorials and practical worksheets.
** PLUS lifetime access to the course content **

Week 1

Getting Started: Research and Reasons

In this first week we explore who you are and why you wish to teach. We explore course types, conduct market research and set goals for the programme.

Week 2

Nail Your Course Content

Deciding exactly what to teach and how to deliver it can be intimidating. We explore how different course platforms and how to create a course structure that sells.

Week 3

Technical Stuff

From what camera to use, to editing software, lighting, sound, payment providers and even different types of camera angle... this week explore the technical side of running an online course business.

Week 4

Filming and Editing

Filming can be fun! This is where the creative in you gets to play and we explore different filming and editing techniques.

Week 5

Marketing 101

Learn about establishing an online presence, marketing, copy-writing and more to shape a course or membership that sells!

Week 6

Launching and More

This week we explore how to launch a course, further sales techniques and how to sustainably run a business on an ongoing basis.

Artists - share your knowledge and teach online

Add a powerful income stream to your business

Teach Your Craft

A transformational online programme for those serious about teaching an online art/craft course

What you’ll get

● 6 weeks of carefully structured modules containing over 30 individual lessons (with a 1-week implementation week after week 3)

● Unlimited Q&A access, with answers directly from me

● Downloadable worksheets, forms and homework sheets for you to work on and develop your first online course

● Structured tasks, assignments and exercises to help you craft your own online course or membership

● Lifetime access to our members-only community where you can discuss issues and connect with likeminded creative educators

● Lifetime access to all the course content, including all future updates

● Full access to view the behind-the-scenes on my own online art courses and methodology

What you’ll learn

● How to create an online course or membership that you can be proud of and serves your students well

● To figure out what you want to teach, who it’s for, and how to make it happen

● Support to set up a course type that works for your particular art or craft and feels exciting to you

● Fast-acting guidance to start making the course of your dreams, right now, with whatever you have

● The secrets to creating marketing emails and sales pages that attract the right students

● What technology (software and hardware) to get the best quality in your teaching

● How to become confident on camera and deliver lessons that you students will love

● How to structure courses effectively so your students get truly transformational results

● The tips, insights and tricks that I could not have built my education business without

READY TO MAKE YOUR DREAMS A REALITY?

Learn everything you need to know to succeed from myself, an artist who has been teaching online courses for years

I have done all the hard work for you - so you don't have to!

Hi, I'm Susan

Artist, author and online educator.

Are you ready to join me for a fulfilling and exciting career in online art education?

I’ve worked as a successful professional artist for over 20 years, created over 35 online courses since 2017 including a successful membership called Inspire, authored 6 art books including Sketchbook Challenge: 100 Prompts for Daily Drawing, spoken at TedX Woking, been featured on HobbyMaker TV, , and taught 1000’s of students online .

I've made all the mistakes over the years so that you don't have to.

I WISH I HAD THIS COURSE MYSELF YEARS AGO WHEN I WAS STARTING OUT!

I have built a powerful and profitable business in online art education and I invite you to do the same...

Join me for Teach Your Craft and start your own online education business - teaching your art to others

Why teach online art courses?

Online teaching is a wonderful experience for teacher and student alike. But here are some reasons why people like YOU teach their art in online course...

Reach people across the globe

You can teach people everywhere in the world (how awesome is that). When I first started teaching workshops in 2005 I could only reach those people in my local area. I now teach people in the UK, Europe, USA and even Australia!

Share knowledge effectively

One of the primary reasons artists teach online is to share their expert knowledge with others. By harnessing the power of online teaching you can explain the ins and outs of your craft and establish yourself as THE expert in your field.

Create the perfect lifestyle

With online courses you can plan, film and share your courses at almost any time of day. Whether you have a family schedule to work around, another job or days that work best - anything goes - you can shape the ideal lifestyle.

The joy of showing others your craft

If you love your art or craft, you can guarantee that others will too. And when you see the joy people gain from exploring the skills you have shared, and making beautiful things… it’s pure happiness!

No limits to student numbers

One great advantage of online teaching is the power of ‘make it once and sell it many times.’ Unlike with in-person classes there are almost no limits on how many people can take your online courses.

Build a community of creatives

One of the TOP benefits in online teaching is connecting with the other creative humans out there. My own sketching membership for example is a joyous community of positive and inspiring people.

A powerful income stream

Teaching online courses can be a great way to diversify your current income streams and essentially make more profit from your already existing expertise. What’s not to love about that?!

Serve your current fans

Online education provides a well-needed service for your current audience. If they already LOVE your art, then many of your fans are sure to LOVE your courses too.

Create truly great content

Online teaching gives the ability to structure truly GREAT content that can be delivered all at once or drip-fed on a daily basis. There is nothing better than this regarding career in art education.

Here are examples of some of my own courses

I have shared over 35 online courses plus online challenges and a sketching membership all shared via my own website and course portal. I have delivered guest teaching for other artists, as part of art bundles and on platforms such as Skillshare and Udemy.

Here are just a few examples of my own courses and course types. Do browse my website to see what else I currently teach and have available!

Short Courses

Short courses are a great way to package your skills into an affordable online educational offering. I have shared a HUGE amount of online courses over the years starting from just £14.99

The Inspire Membership

Creating a monthly membership is a great way to earn a regular monthly income from your skills. Students pay a regular monthly fee for access to content that you create. Launching my own membership was the BIGGEST positive change in my business by far.

Specialist Online Courses

Taking a deeper dive into teaching, specialist or signature courses are the perfect way to share your skills. Students will gain a huge amount of knowledge in this format. Many of my online courses work in this way starting from around £65.

FREE Online Challenges & Courses

As a way for curious creatives to get to know you, offering your teachings as free challenges, courses or even a YouTube channel is the perfect way to get started with teaching you craft. My business moved to a full-time business through the development of my annual 30-Day Sketchbook Challenge.

Frequently asked questions

You’ve got questions. I’ve got answers.

How does it work?

Teach Your Craft is a 6-week programme with modules that will drip-feed into an online portal each week. As soon as you enrol you get access to the portal along with the 'pre-course' homework. All students then begin the course together at the next available start date.

Accompanying the video tutorials you gain access to private Facebook Group for those of you all working through the programme together, downloadable worksheets and practical homework and assignments.

What if I can't keep up with the 6-week programme?

Although this course is delivered over 6 weeks, I understand that life can get in the way. You have ongoing access to the course content for as long as you need it. You can then pace yourself and work to a timescale that is realistic for you and launch your course when it suits.

The Facebook group will remain active after the 6-weeks has ended for community support and guidance.

What tools and materials do I need?

To get started you will need a computer with access to the internet to access the video tutorials and live sessions. A Facebook account is also helpful to access the support community element.

Once you start creating your online course you will also need:

- A camera for filming (this could be your smart phone),
- Video editing software (e.g. iMovie which is FREE to apple users)
- The tools and materials of your craft i.e. all the things you need to teach demonstrations
- A microphone (again your smartphone can do the job)

Most importantly you need a can-do attitude and an open mind to try new ways of working as we shape your online course.

What if I decide this course isn't for me?

No problems! On all my online courses and programs I offer a 14-day money back guarantee. Once you start the course you have 14 days to change your mind. I will be sad to see you go but understand that this intensive programme isn't for everyone.

I am terrified of being on camera! Can I still do this course?

Absolutely. In fact, this course will help you both build in confidence to try filming on camera but also provide alternatives to filing in a face-to-face way. I will even show you some of the first appearances I made on camera... :)

£200 or 3 monthly payments of £75

Teach Your Craft

Course
110 Lessons

This course creation masterclass is an online intensive programme for those people serious about launching an online course in a creative subject. Learn with me, Susan Yeates over a 6-week period as I take you through my step-by-step process of creating and launching a profitable online course or monthly membership from your practical creative skills.

Join the course today